Research
Research and benchmark data on AI visibility for B2B brands.
Brand Representation in AI Answers: An Open Specification for Measuring Visibility, Alignment and Sentiment
An open specification for measuring brand visibility, factual alignment, and sentiment in AI-generated responses, comprising MV, MA, and MS.
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The Generative Brand Mention Framework: A Practitioners Guide
How to read and act on GBMF scores: a guide to MV, MA, and MS for brand and marketing teams.
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The Generative Brand Mention Framework: A Formula-by-Formula Primer
Every GBMF formula explained with worked examples and Python code. No prior mathematical notation assumed.
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Coming soon
UK B2B Software AI Visibility Benchmark 2026
Aiviara Research analysed 50 software vendors across five B2B categories to examine how ChatGPT, Claude, Perplexity, and Google AI Overviews represent vendors during UK mid-market software evaluation scenarios.
The categories included in the study were CRM, ERP and finance operations, HRIS and payroll, endpoint security, and customer support.
The benchmark compares citation visibility and how closely AI-generated brand descriptions align with how vendors represent themselves.
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